How To Email Market Without Spamming
The best way to effectively carry out an email marketing campaign without “spamming” is to follow some tried and true simple rules.
Turning Negative Reviews into Positive Ones
The more negative remarks, comments, and mentions you get on the Internet, the worse your reputation becomes. This is an important correlation, since your reputation is one of the factors new customers look at when deciding where to take their business. Although you cannot “physically” change any content about your company online (unless you posted…
SEO for Franchisee Businesses – What is the Best Strategy for Local Search?
SEO for Franchisee Businesses – What is the Best Strategy for Local Search? Most franchise organizations fail miserably at local SEO – read the reason why.
How to Create the Kind of Content That Gets Shared
If you want to thrive on social media, then you really need to take advantage of the nature of the platform. Social media platforms offer us a huge amount of potential because they allow us to tap into real social networks and connections that exist in the real world.
Monitor Your Success with Google Analytics
Google Analytics can be your best friend if you’re trying to get detailed statistics about your website’s traffic numbers and traffic sources. In fact, it’s the most popular analytics tool online. The basic service is free, but there is a fee for the premium version. For a majority of users, the basic version should be…
Have You Heard about Google My Business?
Google My Business is Google’s new platform for creating, managing, and monitoring business listings. It is a good first step for companies that are just getting started on the web; but it has also become the main, one-stop-shop dashboard for businesses that previously used Google+ Local and Google Places for Business. If your brand claimed…
Email Marketing Secrets
Email marketing is an effective form of online marketing, but there are secrets to doing it right. Creating an email message to use in an email marketing campaign is not very hard, but convincing people to open email marketing messages is, because online scammers also use email to spread their junk mail around the internet.…
Don’t Let Online Marketing Overwhelm You
Online Marketing, Digital Marketing, Internet Marketing – Confused? Every business owner feels overwhelmed at some point in time; especially when it comes to Online Marketing. This emotion can result in a number of negative consequences that can hinder success. This post will provide valuable insight into why becoming overwhelmed can ruin your online marketing efforts if…
How to Create a Brand That People Want to Get Behind
If you want to make the maximum impact on the web, then it’s not enough to have a couple social media accounts and a blog. Rather, you need to make sure that there is a brand driving those social media accounts and behind that blog – something that ties all of your posts and all of your comments together under a single”umbrella” and something that people will feel is greater than the sum of its individual parts.
What is Email Marketing?
Email marketing is a way to leverage the power of email to reach your customers and promote your business.
One of the best ways to keep in contact with your customers, and keep them up to date on all of your specials and company news is by sending out a newsletter!