Website Design & Web Development

Website Design is a Critical First Step to Maximizing Online Success, But Where Do You Begin?

With so many options to consider, how do you know that you’re making the right choice that is going to establish the best online presence for your organization.

Online success starts with a great website design and you should strive to find balance between creative design, site functionality, user experience and search engine optimization.


Successful Web Design Starts with Planning

Just like with any large scale project, our web design process begins with a discovery phase. Prior to creating the first design mock up, we’ll closely examine your target market, existing website, content for the new site, marketing objectives and developmental requirements.

The website planning process consists of organizing all of your ideas, your objectives, and coming up with a development plan and timeline that will fulfill these requirements while remaining within budget.

The website architecture is created along with a sitemap, showing you all pages that need to be included in the design. Mock-ups are then created, which act as placeholders for various types of content, graphics, video and other features. This saves both designer and developer time, by creating a roadmap for the creation of your entire website. Design specifics are planned out such as colors and general aesthetics. Development items such as framework, programming languages, and the type of Content Management System (CMS) that will be used are also finalized.

Design and Development

The User Experience is Key

Based on the mock-ups created during the planning phase, our designers begin the process of creating unique interfaces that not only support your branding efforts, but are also effective at engaging your online visitors and enhancing your online exposure. Our talented team does not look at your project solely from a deign or development perspective. They are trained to look at each client’s project from a business and lead generation perspective, where ROI is a key metric.

Once designs are finalized for the website’s front-end interface, our development team goes to work. They code the website page, then depending on the scope of the project, may add a Content Management System.

Responsive Website Design

Desktop.Tablet.Mobile – One Site for Every User

Responsive web design is the process of building websites that adapt and resize automatically to smart phones, tablets and desktops.

In case you haven’t realized it, mobile web browsing has now surpassed desktop browsing in popularity. Responsive web design has removed the need for a mobile website because responsive sites have the ability to scale up and down, regardless of device, including those that have yet to be invented. The industry has adapted, and adapted well. Google has taken steps from encouraging businesses to design responsive websites to downright punishing those that don’t.

WordPress Website Development

Scalable . Customizable . Dynamic

WordPress is an open source content management system (CMS) that is used by millions of website owners and developers. WordPress is our favorite web design platform because it’s scalable, 100% customizable, and easy for our clients to dynamically update.

WordPress is the most widely used content management system on the Internet. With an extremely easy-to-manage administrative control panel, a great set of out-of-the-box features and a variety of widgets, themes and plugins available, WordPress is a great platform for blogs, professional websites and multi-site networks.

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