Most businesses don’t struggle with getting leads. They struggle with what happens after the lead comes in. As a digital marketing agency, we’ve helped companies that invest a lot in ads, SEO, and social media. Still, they often say, “leads aren’t converting.” When we dug deeper, the issue was never traffic. It was the middle…
Funnels are often mistaken for technical frameworks pages, ads, and automations stitched together to drive sales. In reality, they are deeply psychological journeys shaped by how people think, feel, and decide. Every click reflects curiosity, hesitation, or trust forming in real time. When businesses focus only on traffic, tools, or conversion hacks, funnels break down…
Most businesses don’t struggle with marketing because they lack tools or traffic; they struggle because their funnel was built on assumptions instead of a strategy. As a digital marketing agency, we’ve seen brands pour money into SEO, paid ads, social media, and email campaigns, only to end up with clicks that don’t convert and leads…
For many local businesses and small enterprises, generating high-quality leads is a constant challenge. Traditional marketing strategies like generic emails, random social media posts, and broad digital ads often don’t show clear results. At digital marketing agencies, we see clients repeatedly try these “one-size-fits-all” approaches, wasting money and time without seeing their sales pipeline fill.…
In 2020, FrontPage Interactive was engaged by a home services company offering HVAC and electrical services. Their objective was clear and ambitious: dominate organic search in the geographic markets they served and build a predictable, scalable lead engine that fueled long-term growth. We began where every serious digital growth initiative should begin: research. Our team…
Search Engine Optimization, also known as SEO, is a constantly evolving field, and over the years, many myths have emerged about how it works. At Front Page Interactive we’ve helped hundreds of SEO clients and I’d like to take a few minutes to share with you the kind of SEO tactics that other agencies claim…
In the landscape of modern healthcare, the demand for skilled in-home caregivers is increasingly prominent. These dedicated professionals provide comfort, companionship, and much-needed support to individuals in need, often within the intimate setting of their homes. However, one of the significant challenges home care agencies are facing today is finding and retaining quality caregivers. The…
What users experience on your website is just the tip of the iceberg. Without what is hidden below, the iceberg would never float – your website is no different.
Is Consistent NAP Data Important for Local SEO? If you’re looking to improve your business’ local ranking, then it’s important that you keep the NAP (Name, Address, Phone) consistent across the web. In addition to NAP, it’s also important that your website URL matches everywhere as well. NAP consistency helps search engines understand all of…
Performing regular maintenance on your WordPress site is crucial to keeping your site healthy and running smoothly. The only problem is that keeping your site in prime condition takes a lot of time! Completing all of the necessary maintenance tasks quickly adds up. What is WordPress Website Maintenance? In short, WordPress maintenance refers to a…